AI Insights · Timothy · April 2022
Top 5 Drawing & Coloring Apps on iOS in Oceania - Q1 2022
Discover the trends in weekly downloads, revenue, and active users for the top five drawing and coloring apps on iOS in Oceania during the first quarter of 2022.
In the first quarter of 2022, the top five drawing and coloring applications on iOS in Oceania showcased varying trends in downloads, revenue, and active users. Here’s a closer look at their performance.
Color by Number：Coloring Games from Wildlife Studios experienced a peak in weekly revenue at the start of the year, reaching around $4.3K in mid-January. Downloads fluctuated throughout the quarter, with a notable increase in late March, reaching approximately 3.6K. Active users saw a decline from 23K at the beginning of January to around 17K by the end of March.
Pixel Art － Color by Number from Easybrain Ltd showed a steady weekly revenue, peaking at about $3.6K in early March. Downloads were highest at the start of January, around 3K, but saw a decline towards the end of the quarter, ending at roughly 1.9K. Active users also displayed a decreasing trend, starting at 36K in late December and dropping to around 28K by March end.
Disney Coloring World from StoryToys Limited had consistent revenue throughout the quarter, peaking at approximately $3.8K in early March. Downloads were highest at the beginning of January, with about 2.6K, but declined significantly, reaching around 966 by the end of March. Active users followed a similar trend, starting at 4.1K and dropping to about 2.3K.
Gallery: Coloring book & decor from BERESNEV s.r.o. saw fluctuations in revenue, peaking at around $3.6K in late February. Downloads were highest in late January at about 1.6K but decreased to approximately 616 by the end of March. Active users showed a downward trend from 5.9K in early January to around 3.8K by the end of March.
Adult Coloring Book - Pigment by Pixite Inc. had a stable revenue trend, peaking at around $3.3K at the end of March. Downloads were relatively low, starting at 1.3K in late December and decreasing to around 684 by the end of March. Active users also declined, starting at 1.7K and dropping to about 1.1K by the end of the quarter.
These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.
